OUR STORY

The Clay Cure Co. was established in 2015 in Totnes, Devon - A British natural health and personal care brand dedicated to harnessing the elemental power of clay. We specialise in high-grade, mineral-rich clays sourced from pristine global deposits, carefully selected for their purity, therapeutic properties, and mineral composition. We ship all over the world - from oral care to skin food and detox solutions, each product is minimally processed, ethically sourced, and free from synthetic additives. The Clay Cure supports individuals seeking natural alternatives to enhance their personal care rituals and wellbeing routines. Trusted by a loyal customer base, our mission is to elevate the perception of clay as a effective and versatile ingredient - rooted in centuries of traditional use and refined for the modern world.

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Why our bodies love clay:

It balances : A balanced body is designed to heal itself. You could say that clay is intelligent earth. It is made up of nano crystals. Crystals are capable of memory, reorganisation and holding energy. Clay communicates with the body and acts as needed: it is homeostatic and strives to return the body to a state of wellness.

It detoxifies : Clay has strongly negatively charged ions that pull, hold and capture positive charged ions which are found in toxin viruses, mould, yeast , heavy metals, and radiation. This is made possible by its tremendous absorption and adsorption capacity.

It stimulates : It can promote blood flow and oxygenation, stimulating circulation and the flow of energy necessary for cellular revitalisation and repair. it awakens latent cell energy.

It alkalises : Clay has a high alkaline Ph, in the 8.5 to 10. Range. Internally calcium bentonite clay works from the mouth, down through the alimentary canal, providing a very effective cleansing and detoxing capability even though it is not absorbed through the colon wall into the bloodstream.

It nourishes : Since it is naturally very high in mineral content and trace elements clay can be used as a naturally occurring mineral supplement. Research shows that the way that the minerals and trace elements are found within clay is in the exact balanced ratio that the body needs for perfect assimilation.

What our clients say

I am new to The Clay Cure Co. & received my first tub of Lemon Tea Tree body powder today. I love it and it smells heavenly, Will definitely be ordering more.

Mike N Bry Collins

I love my new lavender deodorant! It's mild and kept my underarm dry all day with a pleasant light scent from lavender.

Olga Gerogiann

OMG - The BEST deodorant ever! I have been a sweaty betty since my teens and at 55 I have a bathroom chock full of natural - aluminium free deodorants that just don't work and now I've found this amazing stuff - thank you thank you thank you

Marion Bevington

Bought their lavender deodorant as wanted a plastic and cruelty free product. No whiffy armpits after riding my horse or rushing to work - a miracle !

Hels Bells

I'm usually one for not sticking with the same products, but since trying TCC's deodorants, I'm hooked, and I've bought a coupe for my partner! Lots of scents to choose from, and very effective. I also love the fact that the products are low waste, with most/all of it being recyclable.

Laura Héloïse
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